Fugu Fish Bar

Fugu Fish Bar

Brand Identity
Naming
Print Collateral
Website Design & Build
Food Styling & Photography
Signage

www.fugufishbar.com.au

2018

Fugu Fish Bar is a new take on the Australian classic—fish and chips. We came up with the name Fugu which is pufferfish in Japanese, and it is considered a delicacy in Japan.

We wanted to create a different take on the common fish and chips branding. The weird and wonderful many shapes of Fugu is where we draw the graphic inspiration from. With the combination riso printing technique to create this edgy and fun colourful branding.

Filled with modern yet rustic interior designed by MNEA Architects, transport yourself to a nice vacation by the beach.

Fugu Fish Bar, made by many, but not perfected by plenty.



Brand Identity
Naming
Print Collateral
Website Design & Build
Food Styling & Photography
Signage

www.fugufishbar.com.au

2018



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LET'S CONNECT

+61 3 9866 8006
hi@huestudio.com.au

108 / 87 Gladstone St
South Melbourne, Vic
3205 Australia

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